In 2012, the Girl Scouts of the USA will be celebrating its 100th anniversary. As part of their celebration, they are introducing a new line of badges catered to helping the modern girl scout to succeed.

The new badge portfolio, The Girl’s Guide to Girl Scouting, will be organized into new badge categories including Legacy, Financial Literacy, Cookie Business, Skill-Building, and Make Your Own.  The Make Your Own badge (something scouting Aunties surely envy) allows all levels of girl scouts to pursue any interest they like, and accompanies the introduction of badges such as Product Designer, Digital Movie Maker, Customer Loyalty, and the Science of Happiness. 

These badges and the new portfolio of badge categories reflect Girl Scout organization’s desire to focus on leadership development for the modern girl. The Girl’s Guide to Girl Scouting has nearly sold out because of its ability to help build critical thinking, creativity, and entrepreneurial skills, things every Savvy Auntie strives to instill in her nieces. 

Aunties thinking they’ll have trouble being troop leader next year because of the Girl Scout upgrades have little to worry about: classic badges like Cook, Naturalist, and Athlete still play as important a role in the 100th year of Girl Scouting as it did in the first!

Published: October 4, 2011